In partnership with the CDP Institute

I have partnered with the CDP Institute for their Emerging Markets Newsletter. Stay tuned for weekly updates on the CDP and MarTech space in the Middle East and South West Asia!

Issue 12: Sep 16, 2021

Microsoft Confirms Investment in India’s Oyo To Co-develop Travel and Hospitality Products

Microsoft has entered a “multi-year strategic alliance” with Oyo to work with the Indian startup to co-develop “next-generation” travel and hospitality products and tech. As part of this alliance, OYO will develop Smart Room experiences for travelers on the OYO platform using Microsoft’s Azure IoT. Read More

Linode to Triple Data Centre Capacity in India to Support Growth in Asia

Cloud computing infrastructure firm Linode is tripling its data centre capacity in India. The company expects a 200% increase in capacity at Mumbai facilities, which will sustain its momentum around customer acquisition and new service launches through 2023. Read More

24% Of Indian Brands Delivered Poorer Customer Experiences in 2021: Forrester Report

Forrester's CX Index benchmarked the CX quality of 29 brands across four industries. In 2021, all three components of CX quality -- effectiveness, ease of use, and emotion -- were found to be negatively affected. Only 4 out of 29 brands managed to significantly improve their CX scores. Read More

Salesforce Solutions Digitally Transform Saudi Arabia-based AlMalki Group’s Luxury Retail Experiences

Salesforce’s customer relationship management solutions are empowering AlMalki Group, a Saudi-based family-owned business, which specializes in the luxury retail and distribution market, to digitally transform the GCC’s $29 billion e-commerce market. AlMalki Group represents more than 105 international brands both online and in boutiques. Read More

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